Reads
Field notes on building a tutoring business
Everything I learned going from agency tutor to business owner — pricing, getting students, hiring tutors, and the mistakes in between. Written the way I'd tell a friend.
How to Start a Tutoring Business: From Your First Student to Your First Hire
I left the agency with no income and no business skills, it took me three months to land the first student who was entirely mine, and this is the whole sequence in the order it actually happened.
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Leaving Preply and italki: What Their Cut Actually Buys
You browse the teacher list for your own subject and you see yourself as just another one of the teachers. That feeling is why I left, and running an agency since then changed what I think about their cut.
Read the article →When a Student Ghosts You: Why I Don't Chase Them
You can usually see it coming in the questions they ask. Only about price, can we do it cheaper, how long before I see some result, and then no thank you at the end.
Read the article →What to Do When Your Tutors Poach Your Students
Something will happen eventually, and no contract and no system saves you if you never became a leader. The tutor I hesitated over is now one of my managers.
Read the article →How to Teach a Trial Lesson: Why Doing Less Wins More Students
The students you convert without trying were always going to be that way. What I actually do before a trial lesson, which is nothing, and what I say at the end, which is almost nothing.
Read the article →How to Market Yourself as a Tutor: Find Students You Like
Marketing isn't about providing value, it's about communicating the value you already have. And you can't communicate it until you know who you're talking to, and who you actually are.
Read the article →How to Start an Online Tutoring Business: The Two Places Everyone Starts From
I was good at the teaching and bored by it, and the way out depended entirely on which of two places I was starting from — inside an agency, or already on my own.
Read the article →How to Start a Tutoring Business: From Your First Student to Your First Hire
I left the agency with no income and no business skills, it took me three months to land the first student who was entirely mine, and this is the whole sequence in the order it actually happened.
Read the article →How to Price Your Tutoring: Stop Charging by the Hour
Why I stopped selling hours, how I package teaching into an outcome over a set period, and what I say when someone tells me the price is too high.
Read the article →How to Hire and Train Tutors: A Team That Teaches Without You
Interviewing, handing over students I cared about, and the training that kept quality high once I stopped teaching every lesson myself.
Read the article →Leaving the Agency: How I Landed My First Independent Student
I quit the agency with no income and no business skills, and it took me three months of trying and failing to land the first student who was entirely mine.
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